Ballet Visuals 2012–2018

Client: National Theatre
Services: Graphic design / Prepress / Postproduction
Cooperation: Pavel Hejný / Martin Stranka / The Queens (Photo)

Ballet is a genre that is essentially visual, and this is exactly what the première visuals of the National Theatre Ballet really are. They are prepared ad-hoc before each performance and are not bound by any convention, if we do not consider the visual poems of perfect bodies, cultured movement and dreamy illusions as such.

For Amerikana III, we adopted the promotion style of the USA from the fifties, which we integrated into the title of the performance. For further work, it was already necessary to uphold the corporate letters ND, and for this reason we concentrated on the post-production of photographs and their sensitive and functional merging with text.